Hello, this is Ogawa from Sekai Class reload store.
The summer sun is starting to feel a bit scorching, but I hope you are all doing well.
You can hear the cicadas and your iced coffee tastes better than usual...
These days, I finally feel like it's starting to feel like summer.
Even on such a hot day, you'll want to drop in to "reload," the shopping mall where our store is located.
The space feels like you've wandered into the courtyard of an old apartment building overseas.
This pleasant, breezy area is lined with cafes, flower shops, and other shops, making it a fun place to just stroll around.
Our store, Sekai Class Reload store, located in a corner of "Reload", is like a "courtyard gallery".
Our store does not just sell miscellaneous goods, but everyday items that are imbued with stories and culture.
Each encounter adds color to your daily life like a little journey.
In this "Courtyard Gallery" you can find tools with stories that allow you to feel the breath of their makers and the culture of the land.
Art lovers will surely enjoy encountering these tools.
This time, we will introduce the charms of the reload store and recommended items that art lovers should definitely visit!

① “Fat Lava”: The epitome of vintage flower vases🏺
Fat Lava, which was born in West Germany in the 1950s to 1970s, is known for its unique glazes and bold shapes.
The volcanic eruption-like texture adds an artistic touch to the space.


The flower shop "flo.dance" is also located in the same reload building.
After purchasing, you can also choose beautiful flowers...
I love this shop, so I recommend you stop by too.

②High-quality towels with cute illustrations
This towel is a collaboration between Imabari's long-established towel manufacturer, WATANABE PILE, and norahi, a popular illustrator known for her humorous line drawings.
Although the illustrations are of high quality, they have a slightly relaxed feel that makes them exquisite.
It has a reputation for maintaining a fluffy feel, making it a popular item among repeat customers and as a gift.
Watanabe Pile x norahi illustration towel

We also have bath mats from Watanabe Pile x norahi in stock.
Not only is it great for the bath, but it's also great for the pool and beach.
Watanabe Pile x SHUTTLE 1963 Bath Mat

③Throw Blanket for playing with graphics
Slowdown Studio, based in Los Angeles, creates fabric art through collaborations with artists from around the world.
Whether you hang it on a sofa, hang it on the wall, or simply place it on your bed, it will have a presence that makes it the center of attention.
I use it myself, and the great thing about it is that you can wash it in the washing machine if you put it in a laundry net!

If you see an item that catches your eye, be sure to take a stroll and stop by the Sekai Class reload store.
You're sure to find something that will add a touch of art and a travel vibe to your everyday life✈️🌿 
▼Shop information
Sekai Class Reload
Opening hour / 11:00 – 19:00
Tel / 03-6407-0707
Address: Reload 1-12, 3-19-20 Kitazawa, Setagaya-ku, Tokyo
