“ZEN” - Wabi-sabi, a uniquely Japanese sense of virtue -
ABOUT “5450 THE PRODUCTS”. BRAND CONCEPT.
We created a product brand through our own interpretation of the Zen philosophy of repeating mind-body unity every day and the ancient Japanese virtue of wabi-sabi.
Inspired by the culture and performing arts associated with ancient Japanese gestures, he fuses them with the essence of modern times.
As a Japanese contemporary craft brand, we will build new possibilities for Japan.
ABOUT “5450 THE PRODUCTS”. BRAND CONCEPT.
We created a product brand through our own interpretation of the Zen philosophy of repeating mind-body unity every day and the ancient Japanese virtue of wabi-sabi.
Inspired by the culture and performing arts associated with ancient Japanese gestures, he fuses them with the essence of modern times.
As a Japanese contemporary craft brand, we will build new possibilities for Japan.